Viral Podcasts Have Valuable Lessons to Teach
Viral Podcasts Have Valuable Lessons to Teach
Serial,
which premiered in 2014, blew up the podcast world. Serial broke previous Apple
podcast records at the time by becoming the fastest podcast to reach five
million downloads and streams. The programme is credited with altering the
podcast business as a whole and laying the groundwork for the subsequent wave
of popular podcasts.
Serial,
unlike any other podcast before it, captivated audiences. Its time in the
spotlight was unprecedented, and the inaugural viral podcast's meteoric growth
still holds vital lessons for business people. Continue reading for takeaways
that you may use in your next brand show.
1.
It's important to be first.
Serial's
success was aided by the fact that similar podcasts were not available at the
time. It was destined to dominate the podcast business, thanks to a scarcity of
competitors and a unique approach to the genre. It was the first matter in the
world of podcasting.
Finding
a new format and sticking to it is an important part of the podcast puzzle, as
Serial discovered. Nobody else was narrating serialized true-crime audio
stories that were as thrilling and suspenseful as a movie or TV show.
2.
Create a buzz ahead of time.
It
makes no difference how big or little your audience is; you should always try
to harness whatever social media following you have prior to your podcast
appearance. If your brand already has a loyal following, the best people to
promote your podcast with first are those who can interlace and share
promotional information. Don't be concerned if you don't have much of a social
media presence. A podcast is a fantastic way to foster community building (more
on that later).
3.
Create an online community and set out a time for it.
After
you've finished recording your podcast, share it with the social media
community to obtain comments. Interact with top fans and spectators directly by
responding to their comments or reposting them. If your podcast is set up for
it, you may also conduct surveys and even request episode feedback.
It's
impossible to overestimate the role of social media in raising publicity for a
programme. It's aimed at a group of people who are already fans of your label
and are familiar with your previous work. Furthermore, promoting your podcast
through online means is often free.
Closure
Consider
how you might be able to use this method to increase podcast engagement. Set up
social media alerts for hashtags and mentions related to your company and its
products. Please get in touch with Radiance Vision today to learn more about
Viral Podcasts and how they can help you grow.
Visit our website now:
https://www.radiancevisiongroup.com/
https://www.radiancevision.co.in/
