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Ultimate Steps For Doing An SEO Audit

Ultimate Steps For Doing An SEO Audit

The SEO audit is a procedure for estimating the search engine friendliness of a website in several areas. The principal aim of an SEO audit is to help you optimize a website to achieve higher rankings in the search engine results.

While there are several means you can practice to SEO audit a website, the best way is to perform the audit by following a guide or hiring an SEO Auditor to do the work for you.


Steps for Performing Your SEO Audit

Create a Place to Store Your Data

However, before you start the analysis process, open a Google spreadsheet that will assist give you a space to store your SEO audit data. Once you have begun the spreadsheet, select "File" from the menu and then "Make a copy." When you address the file a name, it will save as your private spreadsheet, which only you can see.


Assemble a List of Pages

When you begin your analysis, you will necessitate using a Screaming Frog or Google Analytics tool to export a list of all of your current content pages.


Track Your Analytics

Your website analytics (i.e. Google Analytics) contains various essential data points that confer your traffic to each page, time on site, bounce ratio, and more. Put this data into the content audit column. This data will go into the column that starts with GA.


Trace Your Keywords

Unluckily, keyword data is no longer obtainable via Google Analytics. Nevertheless, if you pay for pay-per-click traffic, you can collect the data on which keywords bestows most of your website's traffic. You can copy your URLs into the keyword pattern and then fill in the information including title, primary keyword, other keywords, etc.


Test Your Web Page Load Speed

Web Page load speed can be a factor in your search engine rankings and your user experience. According to the research, a one-second lag in your page load time can head to 11? web page views and a 7% lack of conversions.


Fill in the Clefts

Once you have analyzed your actual content, it's ideal to brainstorm content gaps and plan to fulfill them. Adding the Content Gaps tab in the spreadsheet, you can plan the future content you wish to add.


Auditing Your Backlinks

Backlinks to your website are still a significant sign for the search engines. However, not every backlink is created equivalent. Backlinks from suspicious sites can do more infliction than good. You can audit your backlinks utilizing Google Webmaster Tools.


Winding Up

Following this method, the first chance may take an unusual time. However, for your subsequent SEO audit in six to twelve months, it will go a lot quicker. For more guidance related to SEO Audits, please contact Radiance Vision.


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https://www.radiancevisiongroup.com/
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