Search engine marketing (SEM) is a form of Internet marketing that involves advertising websites by increasing their prominence in search engine results pages (SERPs) primarily through paid advertising such as PPC.
Now SEO services have become a very popular way to lead generation and increasing sales. Through SEO and Internet Marketing, it is possible to increase the brand awareness and become popular now-a-days with the help of these practices.
Business firms rely on technology to survive in the market and it is evident through the strategic presence of them online and on social media sites. This is possible due to the development of digital marketing.
Return on Investment (ROI) simply means the process of evaluating the outcome of the effectiveness and efficiency of an investment. It is an important component not only in the process of digital marketing, but in our day to day activities as well as it is necessary to measure and analyse the outcomes of whatever you i