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Importance of Search Engine Marketing (SEM) In Digital Marketing Field

Search engine marketing (SEM) is a form of Internet marketing that involves advertising websites by increasing their prominence in search engine results pages (SERPs) primarily through paid advertising such as PPC.

What is SEM?

SEM is all about coming up with certain keywords which will generate more outreach, traffic online and improve search results.

The Wrong Affiliates in Affiliate Marketing

Affiliate marketing is one of the popular ways in which people make money. Here an individual partners with a company for making commission by referring visitors to the website. In this process people who are into affiliate marketing tend to make some mistakes in this process which hampers the process of the same.